International
Customer Service
Association

 
 
 
 


Keynote Speakers

 

Kelly Ritchie
Senior VP Employee and Customer Services

 

 

 

 

Question - How does a company achieve an A+ grade for its Customer Service people and a Top Ten ranking in the 2009 Customer Service Elite listing from Bloomberg Businessweek?

Answer - Hire Kelly Ritchie to oversee your customer service operations!

World-class customer service and quality products begin with great people. Kelly Ritchie has devoted her entire career to making Lands' End a great place to work, spending time with employees and listening to their insights. All of operations including call centers and distribution centers report directly to Kelly. She also directs initiatives that make Lands' End a great place to work, including the Comer Activity Center, the on-site clinic, the back-up childcare center and more.

Kelly will share her first hand experience with putting to work in a top-down strategy that produces consistent, positive results for employees, customers, and Lands' End!

 

Nancy Porte
Vice President Customer Care

 

 

 

 

With over 20 years experience, Nancy is responsible for the Voice of the Customer program while managing customer support, customer training and CRM systems. VOVICI may not be a house-hold name, but the software they build and provide helps companies measure and evaluate "voice of the customer" data that is vital to the process of building strategies that match customers expressed needs.

Prior to joining Vovici, Nancy served as Senior Director, Technical Field Operations at Approva, a provider of continuous controls monitoring solutions based in Reston, Virginia. While at Approva, Nancy implemented a comprehensive client services strategy, resulting in 100% retention of customers over her tenure. Nancy has implemented successful client support and retention strategies at several other DC-area companies including Monster Government Solutions, iDEFENSE and CareerBuilder.

Nancy has a solid practitioner view and fully understands what is important to customers and how to build an organization that builds its strategies after that information and data. Her keynote will focus on how attendees can become "Chief Customer Officers" - without the title - driving initiatives that will make a difference in your organization.

 

Scott Broetzmann
President & CEO

 

 

 

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Listen to Scott talk about his ICSA Keynote


Scott is co-founder, President & CEO of Customer Care Measurement & Consulting (CCMC). CCMC provides measurement and consulting services to a broad range of companies seeking a competitive advantage and improved profitability through better customer care. With nearly 20 years experience as a leader in the customer care and customer satisfaction fields, Scott has worked with more than 300 companies across a diverse set of industries.

His work has been featured in The Wall Street Journal, The New York Times, USA Today, the CBS Early Show, CNN, Business Week, The Washington Post, Forbes.com, AOL, and MSNBC.

Scott is going to focus on what the latest research on customer satisfaction tells us about how most organizations are MISSING THE MARK! Service decisions are often times made in a vacuum, void of realizing what customers really think and feel. Drawing on his work with over 300 companies from a wide variety of sectors, Scott contends that this decreased satisfaction is a predictable result of implementing customer care practices that have been formulated in a vacuum, without regard for their measurable impact on customer satisfaction and loyalty.

This keynote session challenges you to reconsider conventional wisdom about how to measure and, more importantly, manage the customer care experience.

 

 

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